JK Tyre & Industries Ltd, leading tyre manufacturer and pioneers of radial tyre technology, today inaugurated its first state-of-the-art JK Tyre Farm Xpress Wheel Centre at Shamli, Uttar Pradesh. The newly inaugurated centre is in line with the company’s plans to augment its reach of tyre service centres and increase its presence in the farm segment.
The first Farm Xpress Wheel Centre by JK Tyre and Industries will contribute to the brand’s increasing footprint across the nation. Mr. Amardeep Singh Bhullar, Zonal Manager (North India), JK Tyre and Industries and Mr. Naresh Singh Tikit- President All India Kisan Association, inaugurated the Centre in presence key company officials and dealers.
The new 450 sq ft. centre is tactically located on the biggest agriculture belt of Meerut, Uttar Pradesh. The centre aims to cater to the growing demands of agriculture in the state and providing world-class service to the customers.
To mark the occasion JK Tyre & Industries launched Shresth Tractor Tyre. The tyre has specifically been developed for rear of the tractor. The new generation tyre developed with Step Lug Technology by JK Tyre will provide uninterrupted performance and more mileage as compared to tyres prevailing in the market.
Mr. Vikram Malhotra, Marketing Director, JK Tyre and Industries Limited, said, “Similar to our other centres, The Farm Xpress Wheel Centre intends to nurture an innovative and creative environment. The centre will offer an entire range of farm tyres and will be a one-stop-solution required for all farm tyre services. The exclusive showroom highlights JK Tyre brand and its world class farm tyres range. This will augment the sales and service through a dedicated showroom. We also launched the Shresth Tractor Rear Tyre that will help improve the performance and increase tyre life by more than 1.5 mileage times. Our Farm Xpress Wheel Centres also intend to contribute to the economic growth of the region by providing a lift to agriculture.”