Bosch to integrate mobility services and AI in India


Additional Rs 1700 crore to be invested in three years

The Bosch Group sees strong signs of recovery in the Indian market and forecasts a positive development over the mid-term: “The Indian economy is on the rise again and holds tremendous potential”, Dr Volkmar Denner, the Chairman of the Board of Management of the Bosch Group, said in Bengaluru during his recent visit to India.

 In 2017, the leading global technology and services company posted strong double-digit growth as sales went up of 15.4 percent to 2.2 billion euros. With a projected 7.7 percent GDP-growth for the Indian economy in 2018 and a similar level for the coming years, Bosch expects to continue with its momentum. The main contributors are the development of the local automotive industry, which holds opportunities for Diesel technology, electromobility and connected mobility as well as the government initiatives for connected manufacturing and connected cities.

 “To meet the rising demand in the Indian market with tailored solutions and expand India’s strong role in our global network, we will invest Rs 17,00 crore (220 million euros) over the next three years”, Denner said. A major share of this will be used to expand Bosch’s smart campus in Adugodi, near Bengaluru, and to modernize its manufacturing facilities in the country.

Right powertrain mix

India plans to achieve BS-VI implementation from April 2020 and adopt electromobility solutions built for Indian conditions. Bosch offers the right technology to support both initiatives. The company believes that the ICE (Internal Combustion Engine) will continue to be the mainstream solution for freight and commercial vehicles. However, a key role here will be played by Bosch India’s electrification initiatives, to address the transformation in urban mobility. Keeping in mind the country’s climate change targets, Bosch views the co-existence of fossil fuel engines and electrification with hybridization as an interim solution.

Hybrid technology will be a vital contributor towards the electrification goal in India due to the nation’s unique stop-start driving patterns and road congestion. The fleet operators and smaller vehicles are poised to adopt electrification as soon as feasible options are available in the market. Bosch experts believe that the use of synthetic fuels as a scheduled supplement to electrification will play a vital role to reduce CO2 emission.

Breakthrough in Diesel tech

 Denner places improving the quality of life and contributing to eco- and climate-friendliness at the top of Bosch’s agenda: “Our ‘Invented for life’ ethos is our motivation for developing the best possible technologies for environmental protection. We want to help keep people mobile, while improving air quality.” To make low-emission traffic a reality, the company is making heavy investments – both in making electromobility a market success and in enhancing the combustion engine. India needs both the technologies.

Bosch has now achieved a breakthrough in diesel technology and with this the Bosch engineers have succeeded in getting NOx emissions massively down. On average, test vehicles equipped with the enhanced technology emit no more than 13 mg of NOx per km during road tests according to the new European RDE standard. “There’s a future for diesel. It will remain integral to tomorrow’s mobility solutions,” the Bosch CEO said.

Connected mobility solutions

Another field of growth in India’s thriving automotive industry is the rising demand for connected mobility. Bosch continues to drive forward its transformation into a provider of mobility services. The company recently established a Connected Mobility Solutions division to develop and sell digital mobility services. “Connectivity will fundamentally change how we get from A to B, and in the process, it will help solve today’s traffic problems. We are using it to realize our vision of emissions-free, stress-free, and accident-free mobility,” Denner said.

In India, the new business division will work to develop a global telematics platform that will be enabled and operated by local engineering talent. This platform will help Bosch to better serve its customer base in India with effective solutions designed for effective mobility. The key offerings will include vehicle sharing, ridesharing, and connectivity-based services for car drivers.

 Artificial Intelligence

Around 18,000 out of Bosch’s 31,000 associates in India work in research and development (R&D). This underlines India’s importance for the Bosch Group’s global network as more and more innovations are coming out of the country into the world. India also plays a significant role when it comes to Artificial Intelligence (AI). “Most of the products in the near future will be linked to artificial intelligence. These products will either possess that intelligence themselves, or AI will play a key role in their development or manufacture,” Denner said.

 In 2017, the company invested 300 million euros into its Bosch Center for Artificial intelligence (BCAI) across three continents – one of the main locations being in Bengaluru, India. The other two centres are in Sunnyvale, USA and Renningen, Germany.

Bosch in India has set up a Robert Bosch Centre for Data Science and Artificial Intelligence at IIT Madras with a fund of Rs 4 crore per year for five years. It will set a precedent in the way Big Data is used to improve problem-solving capability in the industry. At the same time, the collaboration will result in shared outcomes for the benefit of society.

Bosch in India

Bosch set-up its manufacturing operation in India in 1951, which has grown over the years to include 18 manufacturing sites, and seven development and application centres. Bosch Group in India employs over 31,000 associates including 18,000 research and development associates.

In India, Bosch Limited is the flagship company of the Bosch Group. Bosch is a leading supplier of technology and services in the areas of Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. Additionally, Bosch has in India the largest development centre outside Germany, for end-to-end engineering and technology solutions.

 The Bosch Group operates in India through twelve companies, viz, Bosch Limited, Bosch Chassis Systems India Private Limited, Bosch Rexroth India Private Limited, Robert Bosch Engineering and Business Solutions Private Limited, Bosch Automotive Electronics India Private Limited, Bosch Electrical Drives India Private Limited, BSH Home Appliances Private Limited, ETAS Automotive India Private Limited, Robert Bosch Automotive Steering India Private Limited, Automobilty Services and Solutions Private Limited, New Tech Filters India Private Limited and Mivin Engineering Technologies Private Limited.


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