Lamborghini launched the Urus, their first SUV in two decades in India just 38 days after its global launch, showing the importance given to the market by the Italian supercar maker.
Launched at Rs 3 crore (Ex-Showroom, Delhi), the Urus can do 305 kmph tops and comes powered by a 4.0 litre twin-turbo V8 that produces 641 bhp and 850 Nm of torque. Achieving such high speeds has lended the SUV the title of ‘Fastest SUV in the world’.
The engine is the first ever turbocharged motor in Lamborghini’s history is coupled with a new 8-speed automatic transmission and central torsion differential 4-wheel drive that comes with a rear differential with torque vectoring sees the SUV weighing as much as 2.2 tonnes smash 0-100 kmph in 3.6 seconds.
With this SUV, Lamborghini is looking to double its global sales, following the trends of other global manufacturer. Other manufacturers like Ferrari, Aston Martin and Rolls Royce are also coming up with their own iterations of what an SUV should and can be.
Sales for the Urus has been on fire as the manufacturer sold the 2018 allocation and is now taking orders for the year 2019. Lamborghini has told to a section of the media that it wants to triple its sales with the Urus.
The Urus uses the Volkswagen group chassis and engine extensively, moving away from its Italian roots much further. However, that doesn’t seem to put of potential buyers in the current SUV crazed world.